On 28 February submissions close for Design24, a competition to redesign the Naspers Centre on Cape Town’s foreshore.
The competition, which is open to South African designers from all disciplines, calls for design concept proposals to reimagine the exterior facade of the 26-storey building. It was launched in early November this year and submissions close on 28 February 2014. The winners will be announced on 8 April 2014. The top three designs will share a prize of R320 000, with the winner receiving R200 000, and the runners up receiving R80 000 and R40 000 respectively.
Built by Sanlam in 1962, the building was the tallest in Africa at the time. Today, it is the headquarters of media company Media24, who is sponsoring the competition. Design24 is an official project on the World Design Capital 2014 programme, Cape Town’s year of design, which formally kicks off on New Year’s Eve.
The winning designs will be selected through a two-phase judging process conducted by independent curators from the design and construction sectors, and senior executives from Media24. An implementation budget of R15m has been set aside to see the design concepts become a reality.
Anika Ebrahim, head of Corporate Communication for Media24, said: “South Africa has so many talented designers. We’re very excited to see the creative ideas that will come from the design community to completely change the face of the building, which has been a part of Cape Town’s history since it was built over 50 years ago. This competition will be the start of its future in a rapidly changing city.”
Design proposals can be submitted through the competition website, www.design.24.com. The website contains all the details about the competition, including submission guidelines and competition rules.
Follow Design24 on Twitter – @design24ct, or hashtag #WDC317.